
Founder & CEO
Plant Futures
Indy Kaur is the Founder and CEO of Plant Futures, the UK’s leading organisation representing the plant-based food category. She brings together industry, retailers and brands to accelerate the adoption of plant-rich diets through cross-sector strategy, innovation and collaboration.
Through Plant Futures, Indy has convened more than 200 industry leaders across 90+ organisations and spearheaded the high-impact Meat-Free Made Easy! campaign. This pioneering initiative set a new benchmark for food marketing, uniting 30+ food brands and the UK’s leading retailers behind a single, powerful message to drive category growth and lower barriers to behaviour change.
With nearly 20 years’ experience in FMCG, including senior roles at Tesco, Nestlé, Mondelēz, Kerry Foods and Gü, Indy combines deep commercial expertise with a sharp understanding of consumer behaviour. Her work is focused on building the roadmap for a healthy, successful and scalable plant-rich food future—unlocking commercial opportunity through shared purpose and collective action.