A sociologist with remarkable taste and fearless vision, he has transformed De Efteling — the theme park where everyone eats — into a true plant-first experience. With deep roots in the hospitality industry, he is an experienced culinary advisor known for creating innovative restaurant concepts and elevating the dining experience.

His expertise spans fine dining, catering, restaurant and hotel management, and food & beverage strategy, making him a driving force behind sustainable and forward-thinking culinary innovation. Before stepping into advisory roles, he honed his craft as a chef in renowned establishments such as De L’Europe and Apollo Hotels.

A bold thinker with both creativity and courage, he continues to shape the future of food — one plant-forward plate at a time.

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