Sometimes we need to zoom out. Way out. Beyond market shares. Beyond protein targets. Beyond the next product launch. We need to remember our WHY. Louise Vet is here to do exactly that. As one of the Netherlands’ leading ecologists, former director of NIOO-KNAW and professor in ecology and biology, she understands nature like few others. And she’s not staying in the ivory tower. She brings ecological reality straight to politicians, boardrooms and the public debate.Her message? Biodiversity isn’t a “nice to have.” It’s the foundation. The prerequisite. The system holding up our plates. If we want a future-proof food system, we don’t just need better products. We need living soils. Thriving ecosystems. And the courage to act accordingly.Ready to reconnect the dots?